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- CRN https://crn.sarota.dev/tag/muzyka/ CRN.pl to portal B2B poświęcony branży IT. Dociera do ponad 40 000 unikalnych użytkowników. Jest narzędziem pracy kadry zarządzającej w branży IT w Polsce. Codziennie nowe informacje z branży IT, wywiady, artykuły, raporty tematyczne Thu, 29 May 2014 09:00:00 +0000 pl-PL hourly 1 https://wordpress.org/?v=6.6.2 Apple zagra za wysoką stawkę https://crn.sarota.dev/aktualnosci/apple-zagra-za-wysoka-stawke/ https://crn.sarota.dev/aktualnosci/apple-zagra-za-wysoka-stawke/#respond Thu, 29 May 2014 09:00:00 +0000 https://crn.pl/default/apple-zagra-za-wysoka-stawke/ Za 3 mld dol. koncern kupi Beats, producenta systemów audio. To reakcja na zmiany na rynku.

Artykuł Apple zagra za wysoką stawkę pochodzi z serwisu CRN.

]]> Apple przejmie Beats Music – serwis muzyczny online oraz Beats Electronics – producenta słuchawek, głośników z segmentu Premium oraz oprogramowania audio.

Współzałożyciele Beatsa, Jimmy Iovine i Dr. Dre, dołączą do Apple’a. Wygląda na to, że koncernowi zależało przede wszystkim na Beats Music. Zakup ma poprawić ofertę muzyczną Apple’a, a zwłaszcza zwiększyć dochody z muzyki i audycji radiowych udostępnianych online (w strumieniu). To najszybciej rosnący rynek internetowego biznesu audio, podczas gdy sprzedaż muzyki oparta na pobieraniu plików z utworami spada (co odczuł także serwis Apple’a iTunes).

Transakcja ma zostać zamknięta w IV kw. finansowym spółki.

Artykuł Apple zagra za wysoką stawkę pochodzi z serwisu CRN.

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