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Autor: Krzysztof Pasławski | Dodano: 2014-08-22 08:40

Dlaczego klienci kupują w Internecie

Najważniejsza dla nich jest dobra cena, ale są rzeczy, które mogą zniechęcić kupujących.

Autor: Krzysztof Pasławski | Dodano: 2014-08-11 10:05

Polscy klienci najbardziej zadowoleni

Kupujący w e-sklepach w naszym kraju są bardziej zadowoleni z zakupów w sieci, niż klienci w Europie zachodniej – pokazuje indeks opinii Trusted Shops. Jednak ich wymagania będą rosnąć.

Autor: Krzysztof Pasławski | Dodano: 2014-07-01 11:55

W 2038 roku znikną tradycyjne sklepy

Zastąpią je „salony doświadczeń” – twierdzi Opineo.pl, powołując się na prognozy marketerów. Kluczem do sukcesu w e-handlu ma być większe zaangażowanie klientów.

Autor: Krzysztof Pasławski | Dodano: 2013-12-13 10:25

Pobieraczek przegrał w sądzie

Za zastraszanie klientów i wymuszanie płatności właściciel serwisu ma zapłacić 215 tys. zł kary.

Autor: Krzysztof Pasławski | Dodano: 2013-11-11 08:05

Prezes Komputronika: będzie więcej klientów w nowym Megastore

W przyszłym roku Komputronik otworzy swój drugi Megastore. Zdaniem Wojciecha Buczkowskiego salon przyciągnie więcej klientów niż pierwszy sklep uruchomiony w Warszawie wiosną br.

Autor: Rafał Janus | Dodano: 2013-09-26 08:00

CRN Polska rozmawia z przedstawicielami Tech Daty: product managerem Kamilą Bukowską, IBM business unit managerem Mirosławem Pawłowskim, HP business unit managerem Danielem Przyborowskim i Cisco business unit managerem Arturem Rybakowskim, o sposobach na uzyskiwanie wysokich marż i skuteczne zabieganie o klientów.

Autor: Krzysztof Pasławski | Dodano: 2013-08-12 16:34

Media Markt: klienci ustrzelili prawie 2 mln zł

Detalista inwestuje w promocję. W ramach akcji „Ustrzel darmowe zakupy” klienci otrzymali zwrot pieniędzy na łączną kwotę 1,9 mln zł.

Autor: Krzysztof Pasławski | Dodano: 2013-08-01 14:04

Mniej klientów w polskich centrach handlowych

Frekwencja spadła o 6,5 proc.

Autor: Krzysztof Pasławski | Dodano: 2013-07-01 08:55

Smartphone’y zmienią oblicze e-handlu

E-sklepy, które nie wprowadzą ułatwień dla użytkowników smartphone’ów, będą tracić klientów – wynika z analizy mGenerator.pl.

Autor: Krzysztof Pasławski | Dodano: 2013-06-26 09:00

Liczymy klientów nowych salonów

Sprawdziliśmy, ile osób przychodzi do salonów znanych marek, i rozmawialiśmyz klientami. Na celownik wzięliśmy sklepy w prestiżowych lokalizacjach, które stawiają na interakcję z odwiedzającymi.

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