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- CRN https://crn.sarota.dev/tag/inteligentny-handel/ CRN.pl to portal B2B poświęcony branży IT. Dociera do ponad 40 000 unikalnych użytkowników. Jest narzędziem pracy kadry zarządzającej w branży IT w Polsce. Codziennie nowe informacje z branży IT, wywiady, artykuły, raporty tematyczne Thu, 03 Nov 2011 10:55:00 +0000 pl-PL hourly 1 https://wordpress.org/?v=6.6.2 Inteligentny Handel z IBM https://crn.sarota.dev/aktualnosci/inteligentny-handel-z-ibm/ https://crn.sarota.dev/aktualnosci/inteligentny-handel-z-ibm/#respond Thu, 03 Nov 2011 10:55:00 +0000 https://crn.pl/default/inteligentny-handel-z-ibm/ Producent wprowadził nową ofertę Inteligentnego Handlu. W jej skład wchodzi oprogramowanie i doradztwo.

Artykuł Inteligentny Handel z IBM pochodzi z serwisu CRN.

]]> Przygotowane rozwiązania obejmują wszystkie fazy procesu handlowego – od pozyskiwania surowców, poprzez marketing, sprzedaż produktów i usług, po budowanie relacji z klientem.

 

W ramach tzw. Customer value strategy accelerator specjaliści IBM pomagają w przewidywaniu i ocenie nowych możliwości biznesowych i rekomendują najlepsze ich zdaniem rozwiązania. Z kolei w Cross-channel experience assessment eksperci badają satysfakcję klienta, jego oczekiwania, zachowania i na tej podstawie opracowują sposoby docierania do niego.

 

Oprogramowanie, z którego mogą skorzystać firmy handlowe, to m.in. narzędzia analityczne WebSphere Commerce i Coremetrics. Umożliwiają np. śledzenie trendów sprzedaży online. W ramach Inteligentnego Handlu IBM przygotował także aplikacje ułatwiające planowanie łańcucha dostaw oraz oceniające wpływ aktywności w mediach społecznościowych na wyniki handlowe.

Artykuł Inteligentny Handel z IBM pochodzi z serwisu CRN.

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