Axis: mamy wszystko na oku
Gościem specjalnym listopadowego Axis Partner Day był Martin Gren, wynalazca kamery IP i założyciel Axis Communications.

Przyjazd
Martina Grena do Warszawy, aby spotkać się z partnerami firmy, miał
również pokazać, że Polska jest dla producenta ważnym rynkiem zbytu. Tutejszy
zespół Axis Communications zaprezentował integratorom nowości w zakresie
techniki, oprogramowania i produktów. Przedstawiciele firmy poruszyli
także kwestię rozszerzonej gwarancji.
Produkty Axis
z zakresu sieciowych systemów wizyjnych są instalowane w miejscach
publicznych, takich jak punkty sprzedaży detalicznej, biurowce, stadiony,
lotniska, pociągi, autostrady, uczelnie, więzienia, kasyna i banki.
W Polsce m.in. na krakowskim lotnisku, w kompleksie biurowym Adgar
Plaza w Warszawie, na stadionach w Kołobrzegu i Szczecinie. Są
oparte na otwartych platformach technologicznych i zintegrowane
z większością funkcjonujących na rynku zabezpieczeń rozwiązań do
zarządzania materiałem wizyjnym (VMS) czy zaawansowanej analizy obrazu.
– Rozwiązania Axis sprzedajemy od 2009 r.
i przez te kilka lat współpraca układa się bez zarzutu. Producent wspiera
nas swoją wiedzą w realizacji projektów, a także jest elastyczny od
strony cenowej – mówi Marcin Guziński, dyrektor operacyjny Top-Key.
Podkreśla przy tym, że Axis nie współpracuje bezpośrednio z klientami
końcowymi, co sprzyja prowadzeniu udanego biznesu.
Trzy pytania do…
Martina Grena, założyciela
i dyrektora odpowiedzialnego za nowe projekty, Axis Communications
CRN
W 2014 r. otworzycie biuro w Warszawie…
Martin Gren Polska ma bardzo silny popyt
wewnętrzny, dlatego planujemy wzmacniać tutaj naszą obecność. Nasycenie rozwiązaniami do monitoringu IP
jest nieco mniejsze niż w innych krajach regionu. To dla nas okazja do
zwiększenia sprzedaży.
CRN Jakich korzyści mogą oczekiwać
resellerzy?
Martin Gren
Od konkurencji odróżniamy się przede wszystkim tym, że w ogóle nie
prowadzimy sprzedaży bezpośredniej klientom końcowym, nawet tym największym.
Poza tym oferujemy wsparcie przed- i posprzedażne.
CRN
Co należy zrobić, aby zostać partnerem Axis?
Martin Gren
To bardzo proste. Autoryzowanym partnerem na poziomie podstawowym zostaje się
po rejestracji, na przykład na stronie internetowej. Jest to czysta formalność.
Nasz program partnerski przewiduje również poziomy Silver i Gold,
oferujące dodatkowe korzyści. Przyznajemy je po przekroczeniu określonych
progów sprzedaży.
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SMART HOME dla detalistów i profesjonalistów
Rynek smart home rozwija się w dwóch kierunkach: produktów plug and play oraz rozwiązań, które wymagają wiedzy wdrożeniowej. W jednym i drugim obszarze integratorzy IT mają silną konkurencję.
Axis Partners Day 2018: w kierunku smart city
Inteligentne miasta to pole do rozwoju biznesu dla Axisa i jego partnerów. Podczas niedawnego spotkania z integratorami producent podkreślał, że choć obecnie aglomeracje korzystają głównie z rozwiązań video surveillance do kontroli poszczególnych terytoriów, to ewolucja będzie polegać na rozwoju kompleksowych systemów podnoszących komfort życia w miastach.