Wzrosła sprzedaż urządzeń atramentowych w firmach
Część producentów dąży do zwiększenia sprzedaży atramentowych urządzeń drukujących w biznesie i wygląda na to, że jest efekt – według IDC dostawy w tym segmencie wzrosły o 16,3 proc.

W III kw. 2015 r. producenci wprowadzili na rynek 2,2 mln atramentowych urządzeń przeznaczonych dla klientów biznesowych. To 16,3 proc. więcej niż rok wcześniej. Tymczasem cały rynek maszyn drukujących skurczył się o 6,3 proc. W sumie vendorzy sprzedali 25,8 mln maszyn, czyli sprzęt atramentowy dla biznesu miał 8,5 proc. udziału w rynku.
Spadek na całym rynku urządzeń drukujących odnotowano także w ujęciu wartościowym – wyniósł on 5,7 proc. w III kw. br. w odniesieniu do analogicznego okresu poprzedniego roku. Oznacza to, że przychody ze sprzedaży maszyn osiągnęły sumę 13,8 mld dol.
Analitycy zwracają uwagę na inne rosnące kategorie urządzeń. Rekordowy wzrost (+15,3 proc.) odnotowano w przypadku laserowych kolorowych maszyn high-end (drukują z prędkością 45 str./min. i więcej). Dostawy urządzeń podstawowej kategorii oraz zarządzanych usługami druku również były większe niż rok wcześniej. Ponadto mimo spadku w skali światowej odbicie nastąpiło na rynku amerykańskim.
Wśród producentów z top 10 największy wzrost odnotowała Kyocera (+6,1 proc.), sprzedając 415 tys. maszyn. Cała pierwsza piątka zamknęła natomiast kwartał na minusie.
Dostawy urządzeń drukujących na światowy rynek w III kw. 2015 r.
Producenci |
Dostawy w III kw. 2015 r. |
Udział w rynku w III kw. 2015 r. |
Dostawy w III kw. 2014 r. |
Udział w rynku w III kw. 2014 r. |
Wzrost rok do roku |
1. HP |
9 983 710 |
38,7% |
10 840 722 |
39,4% |
-7,9% |
2. Canon |
5 293 411 |
20,5% |
5 659 586 |
20,5% |
-6,5% |
3. Epson |
4 075 438 |
15,8% |
4 128 439 |
15,0% |
-1,3% |
4. Brother |
1 881 925 |
7,3% |
1 943 206 |
7,1% |
-3,2% |
5. Samsung |
1 039 723 |
4,0% |
1 315 456 |
4,8% |
-21,0% |
Inni |
3 525 903 |
13,7% |
3 653 255 |
13,3% |
-3,5% |
Razem |
25 800 110 |
100,0% |
27,540,664 |
100,0% |
-6,3% |
Źródło: IDC
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Zarządzanie danymi pociągnie wydatki na infrastrukturę
Są rozwiązania, które zapewnią ponad 50-procentowy wzrost inwestycji.
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