Vobis: klienci będą kupować sprzęt lepszej jakości
W 2011 roku klienci będą poszukiwać urządzeń trwalszych, lepszej jakości oraz sprzętu mobilnego – prognozuje Vobis. Zdaniem prezesa firmy popyt na rynku IT wzrośnie, ale nie należy spodziewać się szybkiej poprawy.

W opinii Jerzego Szkwarka, prezesa Vobisu, dołek sprzedażowy mamy już za sobą i w 2011 r. popyt na rynku IT będzie rosnąć, zwłaszcza ze strony firm, które zaczną realizować odkładane wcześniej zakupy. Więcej będą kupować także konsumenci, choć w tym segmencie nie należy spodziewać znaczącej poprawy, ze względu na utrzymujące się stosunkowo wysokie bezrobocie oraz niepewną sytuację ekonomiczną, co skłania przeciętnego Kowalskiego raczej do oszczędzania a nie do inwestycji w sprzęt. Szef firmy uważa jednak, że tego typu problemy będą stopniowo zanikać. Jego zdaniem w porównaniu z ub. rokiem klienci będą generalnie poszukiwać produktów lepszych jakościowo, zwiększy się także popyt na peryferia komputerowe. Konsumentów mogą przyciągnąć najnowsze urządzenia mobilne, które już w ubiegłym roku były w głównym nurcie sprzedaży.
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