Sharp może powrócić do biznesu telewizyjnego
Japoński producent może zmienić swoją strategię w Europie. Zamierza przeprowadzić przegląd umów licencyjnych na produkcję telewizorów.

W Europie prawa do marki telewizorów Sharp od końca 2014 r. ma słowacka firma Universal Media Corp, która przejęła m.in. polską fabrykę Sharp Crystal Park koło Torunia. UMC zajmuje się produkcją i dystrybucją sprzętu, a Sharp pobiera opłaty licencyjne od sprzedanych urządzeń. Wyjście z przynoszącego straty biznesu telewizyjnego pomogło japońskiej firmie poprawić bilans. Jak twierdzi Reuters, po przejęciu przez Foxconna Sharp liczy jednak na to, że wypracuje zyski na sprzedaży telewizorów, korzystając z łańcucha dostaw największego na świecie producenta elektroniki i szerokiej bazy klientów.
’Zdecydowaliśmy się na przegląd umów licencyjnych w Europie i Ameryce, obecnie rozważamy różne możliwości’ – poinformowała spółka.
Powrót do konsumenckiego biznesu telewizyjnego oznaczałby istotny zwrot w strategii Sharpa. W Europie, w tym w Polsce, Sharp koncentruje się na rynku B2B, głównie na rozwiązaniach druku i profesjonalnych wyświetlaczach.
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Sharp ma 110 lat. Wskazuje cele transformacji w Europie
Z okazji jubileuszu Sharp Europe zapowiada dalszą transformację. Wskazuje obszary rozwoju.
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Dwie marki łączą siły w Sharp NEC Display Solutions
Cały asortyment produktów do wyświetlania marek Sharp i NEC jest teraz oferowany pod jednym dachem.
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