Aktualności
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Dodano: 2018-02-08 20:00
Obroty na smartfonach wystrzeliły
W regionie CEE w IV kw. 2017 r. wzrost wartości sprzedaży wyniósł 28 proc. To światowy rekord - według GfK.
Przychody ze sprzedaży smartfonów w krajach Europy Środkowej i Wschodniej w IV kw. 2017 r. wyniosły 6,9 mld dol. i były o 1,5 mld dol. wyższe, czyli o 28 proc., niż w IV kw. 2016 r. Skala wzrostu jest największa na świecie – według GfK.
W ujęciu ilościowym sprzedaż zwiększyła się o 7 proc., do 25,2 mln szt. (+2,6 mln szt.).
Wzrost obrotów jest związany z popytem na coraz większe i droższe urządzenia, co widać także w danych światowych (+1 proc. większa sprzedaż ilościowa, +11 proc. wartościowa). Średnia cena sprzedaży smartfona w ujęciu globalnym poszła w górę o 10 proc. rok do roku, do 363 dol. (ok. 1235 zł). To największe jak dotąd odnotowane tempo wzrostu cen smartfonów w ujęciu kwartalnym.
Podobne aktualności
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Dodano:
2022-11-09 17:08
Rynek sprzętu gamingowego w Polsce dostał zadyszki
W I poł. 2022 r. na polskim rynku sprzedano urządzenia dla graczy za 1,4 mld zł – według GfK.
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Dodano:
2022-02-28 13:26
Smartfony w 2022 r.: mniejsza sprzedaż, ale przychody wzrosną
Funkcja 5G jest ważna zaledwie dla 25 proc. nabywców. W 2022 r. liczba sprzedanych smartfonów może spadać, ale za to przychody będą wyższe – według prognozy.
