Aktualności
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Dodano: 2010-11-03 19:16
Internauci wolą zakupy na aukcjach niż w e-sklepach
W e-sklepach kupuje 23 proc. internautów – ustalił TNS OBOP. Przeciętny klient wydaje średnio 146 zł miesięcznie.
Według badania TNS OBOP „Bezpieczeństwo w sieci” internauci, którzy robią zakupy online, najczęściej wydają pieniądze na portalach aukcyjnych. Jako miejsce zakupów wskazało je 33 proc. respondentów. E-sklepy preferuje 23 proc. badanych. Niewielkie jest zainteresowanie zakupami grupowymi, w których uczestniczyło 2 na 100 respondentów. Pozostałe 7 proc. kupuje pliki muzyczne i tzw. „dobra wirtualne” w grach.
Na akcjach internauci wydają najwięcej pieniędzy, choć nie są to oszałamiające kwoty – średnio 167 zł miesięcznie. W sklepach internetowych badani przez OBOP w ciągu miesiąca kupują towar za 146 zł. Na portalach grupowych zakupów internauci wydają średnio 105 zł. Wydatki na muzykę i gry w sieci wynoszą odpowiednio 47 zł i 40 zł miesięcznie.
Badanie przeprowadzono we wrześniu br. na reprezentatywnej grupie 1000 internautów.
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Dodano:
2022-07-25 07:23
Skarbówka dostanie informacje o obrotach e-sprzedawców
Platformy e-commerce będą miały obowiązek przekazywać fiskusowi dane o sprzedaży resellerów.
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Dodano:
2022-06-22 09:18
83 proc. kupujących w firmach preferuje e-handel
Połączenie kanałów cyfrowych i prowadzonych przez ludzi ma kluczowe znaczenie dla sukcesu sprzedaży - twierdzą analitycy.
