Gaming: spadek, ale chwilowy
Zwłaszcza monitory dla graczy będą liderem wzrostów w kolejnych latach.

Dostawy desktopów i notebooków dla graczy w I kw. 2019 r. spadły o 6,2 proc. rok do roku, sięgając 7,5 mln szt., głównie z powodu problemów z zapasami. Tymczasem widać duże zapotrzebowanie na monitory gamingowe – w ich przypadku odnotowano wzrost o 48,6 proc., dzięki popytowi na drugie wyświetlacze i panele zewnętrzne – według IDC.
W przypadku desktopów dołek był 10,6-procentowy (3,5 mln szt.) i jest związany, jak uważają analitycy, głównie z nadpodażą kart graficznych, przez co użytkownikom częściej opłacało się wymieniać kartę w swoim PC niż kupować nowy komputer. Zawirowania w światowej gospodarce, zwłaszcza w Chinach, również nie sprzyjały popytowi.
Z kolei dostawy notebooków w I kw. br. były niższe o 2 proc. r/r, co wytłumaczono powstrzymaniem się od zakupów wielu graczy w oczekiwaniu na nowe GPU w nowym sprzęcie.
Postępuje konsolidacja rynku. Najwięksi producenci gamingowych PC to HP, Lenovo, Dell, Asus i Acer. Łącznie mieli blisko 63 proc. światowego rynku w I kw. br. wobec 58,4 proc. rok wcześniej.
Poprawa dzięki PC średniej klasy
Pomimo spowolnienia przewidywane jest odbicie w II poł. br., gdyż wówczas problemy z zapasami powinny zostać rozwiązane, a na rynek wejdą nowe urządzenia. Ponadto w nadchodzącym roku więcej nowych tytułów będzie korzystać z techniki śledzenia promieni (ray tracing), która zwiększa realizm w grach. Powinno to zachęcić fanów cyfrowej rozrywki do zakupu nowego sprzętu z odpowiednimi kartami graficznymi.
Do wzrostu sprzedaży powinien przyczynić się głównie popyt na komputery gamingowe średniej klasy, które będą korzystać z nowych procesorów i GPU AMD.
IDC prognozuje dla rynku komputerowego sprzętu dla graczy (desktopy, laptopy, monitory) średni wzrost o 7,3 proc. w 2019 r., do 41,5 mln szt. Analitycy zakładają, że rozwój esportu, subskrypcji i duży wybór tytułów powinny sprzyjać popytowi. Dzięki temu do 2023 r. średni roczny wzrost powinien wynieść 7,4 proc. (55,3 mln szt. za 4 lata), w tym desktopy będą rosły najwolniej – 3,2 proc., a najszybciej monitory – 12,1 proc.
Prognoza dostaw sprzętu dla graczy na światowy rynek w latach 2019 – 2023
Kategoria produktów | Dostawy w 2019 r. (mln szt.) | Udział w rynku w 2019 r. | Dostawy w 2023 r. (mln szt.) | Udział w rynku w 2023 r. | Średni roczny wzrost 2019 – 2023 |
Desktopy | 15,4 | 37,10% | 17,5 | 31,60% | 3,20% |
Monitory | 6,8 | 16,30% | 10,7 | 19,30% | 12,10% |
Notebooki | 19,4 | 46,60% | 27,2 | 49,10% | 8,80% |
Razem | 41,5 | 100,00% | 55,3 | 100,00% | 7,40% |
Źródło: IDC
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