Coraz mniej Saturna na rynku
Konsolidacja sieci Saturn z MediaMarkt zbliża się do półmetka.

W dniu 14 sierpnia br. otwarto nowy Media Markt w warszawskim parku handlowym Zielony Targówek, a 17 sierpnia ruszy kolejny obiekt sieci w Lubinie. W obu miejscach dotychczas działały sklepy Saturna. Market w Lublinie jest dziewiątym sklepem sieci w Polsce, który zmienił szyld na MediaMarkt.
Sieć Saturn przed rozpoczęciem procesu integracji, który zapowiedziano w maju br., liczyła w kraju 22 obiekty. Wszystkie dołączą do sieci MediaMarkt – detalista zapewnia, że przy okazji zmian nie zlikwiduje żadnego sklepu. Rebranding pozostałych 13 lokalizacji powinien zostać sfinalizowany do końca września br. Po zakończeniu procesu konsolidacji wszystkie kanały sprzedaży obu sieci zostaną połączone pod marką MediaMarkt, która obejmie w sumie 86 sklepów. Celem jest wzmocnienie pozycji detalisty na rynku i usprawnienie zarządzania.
Do tej pory pod skrzydła MediaMarkt przeszły sklepy Saturna w następujących lokalizacjach:
– Katowice (Silesia City Center)
– Kraków – 2 obiekty (CH Bronowice i CH Bonarka)
– Tychy (ul. Towarowa)
– Łódź (Manufaktura)
– Janki k. Warszawy (CH Janki)
– Wrocław (CH Magnolia)
– Warszawa (Zielony Targówek)
– Lubin (Cuprum Arena) – otwarcie 17 sierpnia.
Jesienią br. MediaMarkt zamierza uruchomić również nowy market w katowickiej Galerii Libero, czyli będzie to 87 sklep sieci w Polsce.
Podobne aktualności
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Media Markt modernizuje swoje polskie sklepy
„Sklepy stacjonarne są bardzo ważnym filarem naszego biznesu” – zapewnia prezes.
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