Apple przejął Beats, możliwe zwolnienia
Amerykański koncern sfinalizował przejęcie Beats – producenta sprzętu audio i właściciela serwisu z muzyką. Wydał na to 3 mld dol. Według nieoficjalnych informacji znacznie zmniejszy załogę przejmowanej firmy.

Umowę przejęcia podpisano w maju br. Zamknięcie transakcji nastąpiło w ub. tygodniu, po wydaniu zgody na akwizycję przez Komisję Europejską. Na razie Apple nie zdradza szczegółowych planów wobec zakupionej spółki. Najważniejszym celem było zapewne przejęcie serwisu internetowego Beats Music, który oferuje muzykę i audycje radiowe online (w strumieniu). Takie usługi to najszybciej rosnący segment biznesu audio. Przejęta firma produkuje również high-endowy sprzęt, jak słuchawki i głośniki, a także oprogramowanie.
Przejęcie będzie wiązało się z dużą redukcją zatrudnienia – według Bloomberga pracę straci 200 osób (na ok. 700 pracowników Beatsa), głównie w działach personalnym i finansowym. Niektórzy z załogi kupionej firmy mają otrzymać propozycje pracy na innym stanowisku. Założyciele Beatsa, Jimmy Iovine i Dr. Dre, dołączą prawdopodobnie do Apple’a.
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Europejski rynek smartfonów zanurkował o 16 proc.
„Ogólny klimat w Europie jest nadal ponury" - komentuje analityk.
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