Nowy szef Huawei CBG w Polsce
„Polska jest jednym z kluczowych dla Huawei rynków na świecie” – zapewnia nowy dyrektor.

Martin Sun jest związany z Huawei od blisko dekady.
Martin Sun od 1 września br. będzie nowym dyrektorem zarządzającym Huawei Consumer Business Group w Polsce. Jest to jedna z trzech głównych grup biznesowych Huawei (obok operatorskiej oraz rozwiązań dla przedsiębiorstw). Jej portfolio obejmuje m.in. smartfony, laptopy, tablety i urządzenia noszone (wearables).
Dotychczasowy szef Huawei CBG w Polsce, Jefferson Zhang, przejdzie do centrali korporacji w Chinach.
Ponad 9 lat w Huawei, 2 lata w Polsce
Martin Sun jest związany z Huawei od ponad 9 lat. Przez ostatnie 2 lata pracował w Huawei CBG Polska, jako dyrektor odpowiedzialny za całość sprzedaży produktów marki w Polsce. Wcześniej pełnił funkcję dyrektora zarządzającego w Huawei CBG w Maroko, a poprzednio – managera ds. sprzedaży w Pakistanie.
„Mamy ambitne plany rozwoju”
„Polska jest jednym z kluczowych dla Huawei rynków na świecie. Mamy tutaj ambitne plany rozwoju i inwestycji w szereg kategorii produktowych, w tym laptopów, smartfonów, smartwatchy i produktów audio. Nadal również będziemy inwestować w rozwój własnego ekosystemu Huawei Mobile Services i sklepu z aplikacjami AppGallery” – zapowiada Martin Sun.
Skurczył się biznes konsumencki Huawei w Polsce
Nowy dyrektor obejmuje stanowisko w czasie, gdy sprzedaż segmentu konsumenckiego Huawei na świecie i w Polsce mocno ucierpiała po zaostrzeniu amerykańskich sankcji.
W 2020 r. przychody Huawei w Polsce spadły o blisko 20 proc. wobec 2019 r., do 2,94 mld zł. Jako główny powód wskazano zmniejszenie sprzedaży telefonów komórkowych. Huawei nie podało bilansu dla poszczególnych grup biznesowych w Polsce.
W 2020 r. na polskim rynku wzrosła natomiast marża brutto Huawei, do 10,9 proc. z 8,4 proc., oraz zysk netto, do 114,4 mln zł (+1,8 proc.).
W tym roku biznes smartfonów nadal się kurczy. W I kw. 2021 r. producent odnotował w Polsce spadek sprzedaży o 61 proc. r/r, zajmując 4 pozycję na naszym rynku – według Canalys.
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Tablety: dwie marki są najbardziej odporne na spadki
Na idącym w dół rynku (-16 proc. w III kw. br.) kluczową umiejętnością dla producentów będzie pokonanie presji inflacyjnej.
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Huawei wstrzymuje dostawy do Rosji
Nastąpi radykalny zwrot koncernu wobec Rosji - wynika z nieoficjalnych doniesień.
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