Huawei: strategiczny plan przetrwania
Dwa obszary mogą być podstawą planu przetrwania Huawei - zdaniem analityka.

Coraz ważniejsza w biznesie Huawei będzie działalność na rynku operatorskim oraz czerpanie korzyści z bogatego portfolio praw własności intelektualnej – wynika z analizy.
Lokalny chiński rynek oraz inwestycje w badania i rozwój mogą być podstawą planu, które zapewni Huawei przejście przez trudny okres – zdaniem Strategy Analytics.
W I połowie 2021 r. chiński koncern odnotował spory spadek sprzedaży, o 29 proc., do ok. 49,6 mld dol., oraz niższy zysk netto (ok. 4,9 mld dol. wobec ok. 5,9 mld dol.), choć rentowność okazała się nieco wyższa niż przed rokiem.
Rozwój 5G w Chinach wesprze biznes Huawei
W ocenie Strategy Analytics coraz ważniejsza w biznesie Huawei będzie działalność na rynku operatorskim, ponieważ biznes konsumencki mocno ucierpiał wskutek amerykańskich sankcji. W pierwszym półroczu 2021 r. przychody w segmencie operatorskim spadły o 14 proc., podczas gdy w konsumenckim o 47 proc.
W rozwoju biznesu operatorskiego może pomóc Huawei głównie macierzysty chiński rynek, a mianowicie spodziewana szybka ekspansja sieci 5G realizowana przez chińskie telekomy w ciągu najbliższych kilku lat.
Patenty zapewnią stałe wpływy i ekspansję
Koncern powinien także korzystać dzięki rozbudowanemu portfolio praw własności intelektualnej dla infrastruktury telekomunikacyjnej i czerpać z niego profity także na rynkach, gdzie sprzedaż Huawei jest ograniczona. Ocenia się, że z patentów m.in. 5G wykorzystywanych w smartfonach, Huawei może wyciągnąć 1,2 – 1,3 mld dol. w latach 2019 – 2021.
Będą inwestycje w R&D
Huawei planuje ponadto kontynuować duże inwestycje w badania i rozwój w obszarze telekomunikacji. W 2020 r. firma wydała na R&D w sumie 16 proc. przychodów (ok. 20 mld dol.).
Można się spodziewać, że koncern wykorzysta szerokie portfolio praw własności intelektualnej, wieloletnią wiedzę specjalistyczną w zakresie oprogramowania ICT i chmury, aby rozszerzyć swoją działalność na cały globalny rynek ICT.
„Huawei będzie musiał dalej wykorzystywać swoją wczesną przewagę skali w 5G i mocne strony ICT, aby w zrównoważony sposób wychodzić poza rynek chiński” – uważa Sue Rudd, dyrektor ds. sieci i platform usługowych w Strategy Analytics.
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