Rynek przedsiębiorstw na minusie
W tym roku sektor przedsiębiorstw w regionie zaliczy spadek wydatków na IT. Analitycy wyjaśniają, dlaczego.

Wydatki na IT w regionie EMEA w 2018 r. wzrosną o 4,9 proc., do 1,02 bln dol. – według prognozy Gartnera. Rok 2017 zakończy się natomiast słabszym wynikiem, niż prognoza analityków – 973,6 mld dol. Gartner tłumaczy to nadspodziewanie dużym dołkiem na rynku brytyjskim oraz taniejącym dolarem. To skłania klientów do powstrzymywania się od zakupów w oczekiwaniu na jeszcze niższe ceny w amerykańskiej walucie.
Do słabszego wyniku przyczynił się także sektor przedsiębiorstw. Ich wydatki na IT w regionie EMEA w 2017 r. stopnieją o 1,4 proc. To słabszy wynik, niż średnia dla rynku (+1,6 proc.). Tylko nakłady firm na oprogramowanie będą wyższe niż w ub.r. (+3,2 proc.).
Gartner wyjaśnia spadek przejściem klientów biznesowych na usługowy model IT – dlatego firmy w znacznym stopniu redukują zakupy urządzeń i zwiększają wydatki na usługi. Obroty w takich kategoriach, jak centra danych, sprzęt i usługi telekomunikacyjne spadną w br. o 3 proc. lub więcej.
W 2018 r. ma nastąpić poprawa – łączne inwestycje przedsiębiorstw w IT w regionie EMEA zwiększą się o 2,8 proc. Gartner prognozuje, że wszystkie kategorie IT w sektorze enterprise powrócą do wzrostów w przyszłym roku. Ale tylko nakłady na usługi i oprogramowanie będą wyraźnie wyższe niż w 2017 r. (odpowiednio o 4 proc. i 7,6 proc.).
Wydatki sektora B2B na urządzenia i usługi telekomunikacyjne zwiększą się o 2 proc. lub mniej, czyli nie odrobią strat z 2017 r.
Co więcej, pomimo poprawy w 2018 r. wydatki klientów biznesowych w regionie EMEA na serwery, pamięć masową, sprzęt sieciowy, drukarki, komputery, urządzenia mobilne, a nawet wsparcie sprzętowe nie wrócą do poziomów z 2016 r.
Na całym rynku IT w regionie EMEA największy wzrost obrotów w 2018 r. nastąpi w przypadku oprogramowania dla przedsiębiorstw (+10,5 proc.) – prognozuje Gartner. Usługi powinny być na ponad 6-procentowym plusie. Jednak przyszłoroczna poprawa będzie związana w dużej mierze z większymi wydatkami na usługi telekomunikacyjne, które mają największy udział w rynku IT EMEA.
Prognoza wydatków na IT w regionie EMEA w latach 2017 – 2018
Wydatki na IT w 2017 r. (mld dol.) |
Wzrost w 2017 r. (%) |
Wydatki na IT w 2018 r. (mld dol.) |
Wzrost w 2018 r. (%) |
|
Systemy centrów danych |
44,497 |
1,1 |
45,890 |
3,1 |
Oprogramowanie dla firm |
96,091 |
7,6 |
106,212 |
10,5 |
Urządzenia |
167,579 |
2,6 |
174,246 |
4,0 |
Usługi IT |
269,059 |
2,5 |
286,162 |
6,4 |
Usługi telekomunikacyjne |
396,419 |
-0,6 |
409,158 |
3,2 |
Łącznie |
973,645 |
1,6 |
1021,668 |
4,9 |
Źródło: Gartner
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