Aktualności
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Dodano: 2012-12-06 16:25
Producenci sprzedają w detalu
Samsung otworzył niedawno swój pierwszy „Mobile Store” z tabletami, smartfonami i notebookami. Nie jest jedynym producentem, który zamierza więcej sprzedawać w sklepach bezpośrednio klientom końcowym.
Samsung Mobile Store otwarto w Paryżu. W ofercie jest najnowszy sprzęt przenośny. Jeśli pomysł wypali, takich obiektów będzie zapewne więcej. Samsung ma już własne sklepy (Samsung Store), działające także w Europie. W tym roku otwarto m.in. 700-metrowy obiekt we Frankfurcie nad Menem. Sieć własnych sklepów zamierza rozbudować Microsoft. Według Financial Times w 2013 r. zostanie otwartych kilka placówek w Europie (jak dotąd działają tylko w Ameryce). Pierwsza ruszy w Wielkiej Brytanii. W 2011 r. koncern zapowiedział otwarcie w ciągu 3 lat 75 salonów (obecnie ma ich ok. 30). Do rozbudowy własnej sieci sprzedaży stacjonarnej producentów zachęca zapewne sukces Apple’a, który swoje pierwsze sklepy otworzył w 2001 r. Dziś jest ich ok. 400.
Podobne aktualności
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Dodano:
2022-11-15 20:15
Europejski rynek smartfonów zanurkował o 16 proc.
„Ogólny klimat w Europie jest nadal ponury" - komentuje analityk.
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Dodano:
2022-11-02 17:11
Tablety: dwie marki są najbardziej odporne na spadki
Na idącym w dół rynku (-16 proc. w III kw. br.) kluczową umiejętnością dla producentów będzie pokonanie presji inflacyjnej.
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Dodano:
2022-10-25 09:19
„Duży wzrost, duża przyszłość” – Jacek Klee o rynku monitorów
O trendach na rynku monitorów, jego przyszłości i kluczowej roli partnerów w tym biznesie w nowym podcaście CRN Polska Tech Trendy Biznes rozmawiamy z Jackiem Klee, Senior Sales Managerem w Samsung Electronics.
